Unicom—We Connect the Dots

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Empowering Businesses Through Tailored Funding Solutions

The UNICOM website project aimed to create an engaging and informative platform that connects aspiring entrepreneurs and established businesses with personalised funding opportunities. By combining a visually appealing design with streamlined functionality, the newly designed website invites potential clients to explore the various business grants available and encourages them to get in touch with UNICOM's expert team.

The primary goal of the project was to create a welcoming and user-friendly environment that motivates visitors to take action. The website's custom design elements and subtle animations enhance the overall user experience while maintaining a professional and trustworthy appearance. The intuitive navigation and clear calls-to-action ensure that users can easily find the information they need and quickly connect with UNICOM's funding specialists.

Link to the Website
www.unicom.au

Scope
Web Design
Visual Language
Low Code Web Development
UX
Credits
Logo Design & Image Selection Team Artillery.
Some Concepts worth showing.

The Spotlight Angle

The envisioned 'Spotlight' for UNICOM was more than a visual treat; it was a cornerstone of interactivity, mirroring the thrill of discovery. Intended to animate the message "Discover funding you didn't know existed," this playful feature would have invited users to actively engage, not just browse—turning each visit into a quest for hidden insights. Interactivity here is key; it transforms passive viewing into an active experience, deepening user engagement and brand connection. Despite not reaching production due to budget considerations, its concept underscores the interactive experiences that can make a website not just seen, but felt and remembered.

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The Good, the Bad, and the 'What Was I Thinking?'🫣

Fine-Tuning Creativity

The design journey for UNICOM was a series of practical steps, where each decision played a specific role—some choices were spot-on, while others were part of the learning curve. "The Good, the Bad, and the 'What Was I Thinking?'" captures this pragmatic approach. Here, 'standard' doesn't imply mediocrity; it represents the reliable base from which creative ideas take off. And the standout concepts? They're the key features that elevate the design. Altogether, they tell a story of steady development—a design that's been carefully refined and thoughtfully brought to life.

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