BOOZOOM—Knock, Knock, Cheers!

WebM Video Embed

Designing with a Human Touch

HOW. blends the finesse of personal service with the sophistication of functional design. Their digital platform reflects a commitment to real interactions, offering a curated selection of over 2000 furniture pieces. I crafted a user experience that feels like a conversation—inviting, intuitive, and deeply connected to HOW.'s ethos of genuine customer engagement.

With tools like the Project Planner and a comprehensive Resources section, the website streamlines the creative process for designers. It's a space where every digital interaction echoes the thoughtful service HOW. is celebrated for, making every designer's journey smoother and more connected.

HOW. is redefining the harmony between personal service and online experience in the design industry.

Link to the Website
www.howgroup.com.au

I was responsible for

Web & Mobile App UI/UX
Brand Adaptation for Web
Concept, Research, Interactions
6 Week Project Timeframe
Image Retouching/Digital Asset Management

Credits

Visual Language by Team Artillery.
In Collboration with Froth Apps (Software Engineers)

Shaping User Experiences at BOOZOOM.

Translating Research into Intuitive Design

In my role as the designer for BOOZOOM, I led the UX/Research efforts, translating extensive research and user testing into intuitive and engaging user interfaces. This section showcases simplified versions of our detailed User Journey Maps, Personas, Flow Maps, and Research, each grounded in deep user analysis and continuous feedback. While these visuals appear straightforward, they encapsulate a rigorous design process tailored to meet diverse user needs.

Unicom—We Connect the Dots

keyboard_arrow_left

How—Knowhow. we live, work + play.

keyboard_arrow_right